Website optimisation
The goal of every website aimed at selling products or services is to attract visitors in order to convert them to eventual sales. Whilst a new visitor may find your website via search engines it’s not effective if he/she doesn’t follow through to a sale or an order. If your website is attracting lots of traffic but not obtaining much in the way of sales then you need “website optimisation”.
The desired outcome for your website should be;
- Visitor finds your website on search engines - (search engine optimisation)
- Visitor clicks link to your site - (clickthrough to pageview)
- Visitor clicks your ads, links and leads eventual sale – (conversion)
If your visitors are getting to your website but you are suffering low sales/enquiries then it is highly likely that your pages are not encouraging bthem to click through to product and order pages. This needs to be addressed because chances are these visitors will visit a competitor website and purchase their products and services.
Web page sales conversion audit and optimisation – from £250
We can evaluate and tweak your web pages to improve visitor conversion to sales ratio. Web page evaluation/audit starts from £250 per page. Please contact us for an evaluation.
