Social media and B2B marketing share a common theme – word of mouth, or as is rather crudely dubbed online – “conversations”.
Social media is all about “conversations”. Site’s like twitter ask you to join the conversation upon signup but what is all this conversation stuff actually about and how can you make it work for [...]
“We want more traffic and more sales in the stag and hen weekend market” they told us. OK we told them – lets get down to business. Quite literally, that was the brief when Splash Whitewater Rafting came to us to do their online marketing.
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The UK Stag and Hen marketplace is fairly competitive so breaking into [...]
Get more sales from your web pages by writing effective marketing copy. People rarely read web pages – they scan to save time. Within the first 4-10 seconds your average user has scanned all your information and because of the limitations of time and screen space you need to ensure what you say is what [...]
Bucking the trend in the economic downturn are online sales and increases in internet traffic. Customers are turning to the internet to make purchases and benefit from savings. Now has never been a better time to increase your profitability and gain new customers. We’ve listed 5 good reasons why your should be increasing your online [...]
Whilst there is nothing but doom and gloom in the press these days over the credit crunch, there’s at least one place where business can take comfort - and that’s online! For the first time ever we have an amazing opportunity in the internet to help us speed out from the current economic downturn and come out even stronger than [...]
Want some cool pixel images to use on your website? Yeah? Ok then read below…
These two great images are very effective in getting the SEO message accross over to visitors to your website.
(PC Users: Right click save as – Mac users CTRL Click)
You can use them to promote your services, use them in articles, use [...]
SEO Edinburgh - results for Wynn Consulting
The search engine optimisation SEO of Edinburgh company Wynn Consulting are showing marvelous results on Google. We have optimised the site for key phrases relating to Government consulting searches.
Wynn Consulting rank on page 1 position of Google for their major key phrase “public authority consulting”.
The terms were carefully researched, selected [...]
There seems to be a lot mud thrown in the direction of SEO companies recently. Comparing them to managment consultants (no offence), confidence tricksters and scammers, SEOs are being portrayed as the ‘Dick Turpins’ of the information highway because of the monthly SEO fees they charge.Â
Ceratinly, the SEO service industry, just like any industry has its fair share of scams [...]
Part two of The Silver Experience Since starting work on the Silver Experience silver jewellery website we have already seen considerable improvements. The website is undergoing the following campaign:
Onpage optimisation
Link building
Social media marketing
Google product (froogle) marketing & optimisation
Improvements seen since campaign start:
NEW TRAFFIC:
58% increase – excellent improvement
INCOMING TRAFFIC:
Search engines – 48% – up by 42% [...]
If your SEO company provides you with monthly statistical reports about your website then make sure your data has not been “ring fenced” otherwise you could have problems in the future! This article explains a practice used by some SEO and PPC companies using Google Analytics accounts to lock you into their services.
So what is Google analytics (GA) ring fencing?
Basically, its when your SEO [...]
