Heatmaps can seriously improve the sales from your website!
You may think you have the best looking and funkiest website on the planet but did you realise that the design of your site may actually be preventing you from making sales?
Longtail key phrases in search engine optimisation can account for as much as 85% of your web traffic but many websites fail to optimise their pages to good effect. In this post we show you how to discover these keyphrases and optimise more pages for ranking in search engines.
Visitors to your website have to leave it at some point so why not use the pages they leave from to make some extra cash? It’s remarkably easy to do takes very little effort.
How do you know which pages are your exit pages?
If you have Google Analytics installed then you can identify the pages that [...]
If the purpose of your website is to attract new business and increase sales then you need to know that your website is converting visitors into customers in the most effecient way possible. One of the best tools to identify how your visitors behave on your website is by using what’s known as a heatmap.
Whilst Google’s Analytics gives you all [...]
SEO Edinburgh - results for Wynn Consulting
The search engine optimisation SEO of Edinburgh company Wynn Consulting are showing marvelous results on Google. We have optimised the site for key phrases relating to Government consulting searches.
Wynn Consulting rank on page 1 position of Google for their major key phrase “public authority consulting”.
The terms were carefully researched, selected [...]
Part two of The Silver Experience Since starting work on the Silver Experience silver jewellery website we have already seen considerable improvements. The website is undergoing the following campaign:
Onpage optimisation
Link building
Social media marketing
Google product (froogle) marketing & optimisation
Improvements seen since campaign start:
NEW TRAFFIC:
58% increase – excellent improvement
INCOMING TRAFFIC:
Search engines – 48% – up by 42% [...]
If your SEO company provides you with monthly statistical reports about your website then make sure your data has not been “ring fenced” otherwise you could have problems in the future! This article explains a practice used by some SEO and PPC companies using Google Analytics accounts to lock you into their services.
So what is Google analytics (GA) ring fencing?
Basically, its when your SEO [...]
