Google redesign april 2010

News, Search Engine Optimisation on April 20th, 2010 4 Comments

Google UK is showing a new “bing-like” interface in search results pages. We noticed the change on 16th April but as yet there seems to be little in the way of acknowledgement from Google or any buzz anywhere else to corroborate the rollout of new GUI.

The new interface now sports a number of new features such as 3d form buttons, a left hand side bar, highlighting and graphical icons to name but a few. Read more »

Advanced SEO Misspellings

Advanced SEO – Spelling Mistakes

News, Search Engine Optimisation on April 15th, 2010 No Comments

If you’re anal about misspellings on your websie, then chances are your’e misssing out on potantial traffic and sales! Misspellings are an advanced seo technicue that can be used to gain an edge over competittors and earn you more sales.
Today, we received a call from a very opinionated individual who’se very first words to us were “I was going to ask you for a quote but don’t want one now because of the spelling mistakes on your site.”

Ok (I paused and thought)… I’ll politely try and explian that they are acually deliberate. But when I tried to offer an explantation, his rather rude response was that we were unproffessional and we were writing like call centres from other countries! He then continued to “educate” us briefly for a momento on SEO and we took his advice then ended the call politely and wished him luck in his quest for an SEO quote. Read more »

Maximise SEO Visibility

Get Maximum Visibility from your SEO Profile

News, Search Engine Optimisation on March 13th, 2010 No Comments

If you’re in business and looking to get more visitors, more enquiries and more sales from the internet then you need to maximise your online visibility in every way you can. We call this your Online Visibility Profile (OVP).

Search Engines are the first port of call for almost everyone who uses the internet whether it be conventional computer based access or via a mobile device such as an iPhone, or Blackberry. Mobile device users will be searching for your products and services in the same way that someone sat in front of a computer does.Your company should take this into account when you look to the internet for new business and steer your efforts towards meeting the needs of every type of online visitor possible.

Maximising your online visibility profile ensures the best possible chance to make your online business a success and depending on the nature of your business, and what you sell, your profile should include most (or all) of the following; Read more »

How to make your website a success.

services on February 18th, 2010 No Comments

Do you want more sales, more enquiries or more subscribers to your mailing list? Either way, you’re going to need a few essential tools to help you achieve your goals. Read more »

SEO & PPC services London & Edinburgh

Drive traffic through SEO and PPC

services on February 10th, 2010 No Comments

If you want your website to bring you more business and a return on your investment, then it’s vital that you obtain relevant traffic using a careful blend of Search engine optimisation (SEO) and pay per click (PPC) advertising. Read more »

Website optimisation, Conversion Rate Optimisation

Convert your website visitors into customers

services on February 8th, 2010 No Comments

It’s great to get lots of visitors visiting your website, but it’s only really beneficial if you can persuade them to do what you want and convert them into customers. Known as “Conversion rate optimisation” it can double your sales. Read more »

After sales conversion optimisation

Look after the customers you win and get even more sales

services on February 7th, 2010 No Comments

Treating your new found customers as well as your prospects is the next step in improving your sales and increasing your profits. Read more »

SEO & Website Optimisation FAQs

services on February 7th, 2010 No Comments

Is your head hurting with all the jargon? Are you confused by all the terminology? Hopefully our handy faqs, definitions and glossary will help you. Read more »

SEO London, Edinburgh – new clients on board!

News, Search Engine Optimisation on January 25th, 2010 No Comments

If your competition is getting better rankings than you on Google, then it’s a good idea to find out how they’re going about it. That’s exactly what Private Jet Charter company Cloud 9 International did when they saw their website being overtaken on the search engines by their closest rival Execair Charter.

Execair Charter  – based in London, Edinburgh and Palma came to us in the summer of 2009 looking to improve their Google rankings and take more enquiries from their website. We soon got down to work, analysing,  improving and optimising, and after 6 months we were ranking at the top of Google, outperforming their rivals and getting them lots of new enquiries. In fact we did such a good job that their main rival offered to buy them over and retaing our SEO Services in London & Edinburgh! Read more »

Website analysis – are you throwing your money in the bin?

News, Search Engine Marketing on January 13th, 2010 No Comments

If you’re paying an SEO company for “website analysis” as part of your campaign, then there’s a high probability you’re wasting your money and your time. Confused…Shocked? Let’s explain…

Recently we picked up a few new clients who had been utilising the services of some “big SEO agencies” and “self proclaimed SEO experts”, however, let’s just say that these SEOs fell short on their promises of delivery.  Now, whilst we’re delighted to have picked up the new work, we were equally surprised (shocked even) at the quality of what was given to the client for to absorb. Read more »