How to make your website a success.
Do you want more sales, more enquiries or more subscribers to your mailing list? Either way, you’re going to need a few essential tools to help you achieve your goals.
Do you want more sales, more enquiries or more subscribers to your mailing list? Either way, you’re going to need a few essential tools to help you achieve your goals.
If you want your website to bring you more business and a return on your investment, then it’s vital that you obtain relevant traffic using a careful blend of Search engine optimisation (SEO) and pay per click (PPC) advertising.
It’s great to get lots of visitors visiting your website, but it’s only really beneficial if you can persuade them to do what you want and convert them into customers. Known as “Conversion rate optimisation” it can double your sales.
Treating your new found customers as well as your prospects is the next step in improving your sales and increasing your profits.
Is your head hurting with all the jargon? Are you confused by all the terminology? Hopefully our handy faqs, definitions and glossary will help you.
If you’re in business and looking to get more visitors, more enquiries and more sales from the internet then you need to maximise your online visibility in every way you can. We call this your Online Visibility Profile (OVP).
Search Engines are the first port of call for almost everyone who uses the internet whether it be conventional computer based access or via a mobile device such as an iPhone, or Blackberry. Mobile device users will be searching for your products and services in the same way that someone sat in front of a computer does.Your company should take this into account when you look to the internet for new business and steer your efforts towards meeting the needs of every type of online visitor possible.
Maximising your online visibility profile ensures the best possible chance to make your online business a success and depending on the nature of your business, and what you sell, your profile should include most (or all) of the following; read more »
If you’re paying an SEO company for “website analysis” as part of your campaign, then there’s a high probability you’re wasting your money and your time. Confused…Shocked? Let’s explain…
Recently we picked up a few new clients who had been utilising the services of some “big SEO agencies” and “self proclaimed SEO experts”, however, let’s just say that these SEOs fell short on their promises of delivery. Now, whilst we’re delighted to have picked up the new work, we were equally surprised (shocked even) at the quality of what was given to the client for to absorb.
Whenever we do something for a client, we do it throroughly and explain things simply. From building links, to ranking reports, to keyword research, right through to website analysis – it is all done with the greatest attention to detail, and it’s because of this that we regularly outperform our competitors. Recently however, we’ve been left speechless at some of the reports delivered to clients and the huge fees that accompanied them. read more »